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Management of Made in Italy

Lectures: 1

BRI PROGRAM

DEMO FOR INTERNATIONAL STUDENTS

The following videos contain a brief track of Characterising Modules, ‘The Organisational Culture’ prof. Riccardo Mercurio, ‘Brand Management’ prof. Lucio Iaccarino, ‘Social Media Marketing’ prof. Alessio Postiglione, and some exceptional – testimonial interviews (Case History), protagonists of successful professional stories that are rooting in a period of severe economic crisis, before Covid era.
The first part of the BRI PROGRAM has been designed and built to from ‘responsive professional figures’ that have an organic and up-to-date view of the activities of entrepreneurs and managers operating in the sector of ‘Made in Italy’, which refers to ‘Cultural Enterprises and Institutions’, ‘Fashion and Luxury’, Food and Wine’.

 

 

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